FREQUENTLY ASKED QUESTIONS
TRANSPARENT
STRAIGHTFORWARD
CLEAR
you ask, we answer
A: You can start the OGSM process at any time during the year. The availability of stakeholders to participate in the workshops usually determines the starting date of the project.
Because OGSM builds on the input and support of the entire organisation, it is both a top-down and bottom-up process.
It is therefore important to secure the availability of your key stakeholders and their representatives.
Q: Can I start at any time during the year or should it run from the 1st day of my accounting year?
A: From our side, your OGSM can be ready in one month. This is after the initial meeting to discuss your situation and after having selected the participants and the three workshop dates.
We allow for a period of two weeks between workshops, which is what we need to refine the outcomes and prepare for the next one.​
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From experience, taking into account clients’ time constraints, we know that two months is more realistic.
Q: How long does it take to write the primary OGSM?
Q: How much time will I need to invest until we have the OGSM?
A: For you as the owner or senior leader, you should plan an investment of two to three working days.
For the key stakeholders who participate, it will be a half day per workshop.
Q: There are so many strategy methodologies, what makes this one better?
A: OGSM acts as a framework and allows you to use the
information you get from other methodologies.
For example, SWOT, Business Model Canvas, Five Forces, or Balanced Score Card can feed into OGSM.
Additionally, more recent methods like Agile Strategy and OKR can integrate their outcomes into the OGSM model.
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The brilliant thing is that OGSM also works on its own, without the need for these other models.
A: OKR has a short term, quarterly focus, which is not linked to a more long-term element like the Objective.
It suits clearly outlined projects that rely strongly on creativity, such as software development.
OKR lacks the "How", leaving the Actions open to interpretation and obstructing internal collaboration. This makes it vulnerable to being executed inefficiently.
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​OGSM adds the "How" and breaks down the inspirational objective into manageable and directing strategies, plus actions. This leaves no excuse for non-implementation.
Q: What about OKR? Isn’t that better and easier?
Q: What is the typical process?
PHASE 1
– Initial discussion about your situation and expectations.
– Selection of participating key stakeholders and stakeholder-representatives.
– (Optional) Confidential interviews with a selection of stakeholders (can also be non-participants).
– Setting the dates.
PHASE 2
Workshop 1
– Creation of Objective and Goals
Workshop 2
– Review of refined O and G
– Creation of Strategy and Measures (Dashboard)
Workshop 3
– Review of refined S and M
– Creation of Measures (Action plan)
PHASE 3
Presentation of refined and final OGSM
THE IMPORTANT THING IS
NOT TO STOP QUESTIONING; CURIOSITY HAS ITS OWN
REASON FOR EXISTENCE
–ALBERT EINSTEIN
JUDGE A PERSON
BY THEIR QUESTIONS,
RATHER THAN BY THEIR ANSWERS
–CLAUDE VOLTAIRE
HOW MUCH DOES IT COST
FIXED FEE, FIXED APPROACH, FIXED OUTCOME FORMAT
OGSM
Start-up or small partnership 1-2 FTE
Micro-enterprise ≥3 <5 FTE
Small enterprise ≥5 <20 FTE
Medium enterprise ≥20 <50 FTE
Large enterprise ≥ 50 FTE
Project-related OGSM
interviews
Confidential 1-hour in-depth interviews with (participating) stakeholders. Including set-up, analysis and summary. Relevant findings will be added to the OGSM or SWOT in consultation.
SWOT
CASCADING
OGSM 101
Understanding and using OGSM for non-participants. 2 hours incl. Q&A
9 to 5 support
During and/or after the OGSM creation. Short, clarifying calls or emails to avoid you or your team getting stuck.
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€ 3000
€ 5000
€ 7000
€ 10.000
In consultation
In consultation
€500 per stakeholder
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€2000 per session​
€750 + €150 p.p. (max 10)​
€1000 per session​
€500 per week per 10 OGSM participants​
OGSM-fees reflect financial capacity
and project complexity
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For comparison, day rates of global consultancies range from €3,000 - €5,000 per consultant
Similar project rates for mid-sized consultancies typically fall between €50,000 and €500,000.
Our fees are indicative and based on in-person sessions in Barcelona.
From our hubs in Barcelona and Zurich, we serve clients globally,
with a preference for in-person work but also offering online options.
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Fees may be adjusted up or down
following a more detailed discussion of your specific project needs.