IN A NUTSHELL
TOP-LEVEL STRATEGY CONSULTING
REIMAGINED
FOR SMALLER COMPANIES AND SMALLER BUDGETS
a 1-page strategic business plan –
actionable, affordable
WHAT WE DO
At Athena Associates, we've reimagined top-level strategy consulting to cater specifically to small and medium-sized enterprises (SMEs), start-ups, and entrepreneurs.
We guide you in regaining focus, getting that feeling of overview, and a sense of achievement by working with you to define where you're going and how exactly you're going to get there.
WAY OF WORKING
Our approach is fuss-free, friendly, and fair-priced.
Designed to bring the premium strategy consulting experience within reach of smaller businesses.
No intimidating complexity
No unclear fees
No abstract strategies
No endless meetings
TYPICAL BUSINESS STAGES
1) ORGANISE & FOCUS
You have a brilliant business idea but are overwhelmed by the complexity of bringing it to life
2) GROW & MATURE
Your company has made a promising start but you are hesitating to scale up
3) REDUCE & SELL
You're running a successful business and are looking to smoothly transition leadership or prepare to sell
The method we use is widely adopted at the corporate level and is called OGSM.
This stands for Objective – Goals – Strategies – Measures.
It is also referred to as
a business plan on an A4 page.
We've tailored this powerful tool specifically for SMEs, Start-Ups, and Entrepreneurs.
key benefits of ogsm
OGSM creates a collaborative, transparent work environment where employees feel engaged and valued by aligning goals and clarifying roles.
This fosters accountability, reduces internal friction, and boosts productivity.
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Boosting employee engagement
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Improved employee retention
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Enhanced onboarding
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Stakeholder buy-in
engage and motivated employees
OGSM offers businesses the structure they need by breaking down (complex) ideas into manageable steps.
This clarity ensures that everyone is on the same page.
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Clear direction
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Improved focus
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Enhanced alignment
clarity, focus and transparency
OGSM focusses on prioritisation: the most important tasks get done, leading to improved productivity and cost savings.
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Better resource allocation
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Increased productivity
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Fewer and shorter meetings
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Streamlined processes
fewer conflicts and better resource planning
OGSM helps to anticipate challenges and opportunities by providing a framework for regular reviews and updates. Strategies are continuously refined.
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Clear goals with accountable persons
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Adjustments to changing conditions.
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Strategy becomes everyday business, Beat challenges and seize opportunities
accountability,
proactive management
ABOUT US
A unique partnership:
consultancy experience meets
in-depth understanding of corporate reality
Dutch nationals: pragmatism and directness, under a friendly cover.
We lived across Europe and worked globally (we still do). We have a can-do mentality, and are driven by turning our clients' 'impossible' into achievable.
We successfully bring together parties from different cultural and functional backgrounds to create an open atmosphere, and build on strengths and expert insights.
We have that personal approach that larger consultancies often lack. This is top-level consultancy reimagined for smaller budgets.
While our hubs are located in Barcelona and Zurich, we operate globally, providing our services both virtually and in person, in English, German or Dutch, and wherever you are in the world.
OUR DIFFERENCE AS CONSULTANTS
We believe that every business, no matter its size, deserves access to professional-quality strategy support.
That's why we have simplified the process, keep costs clear and affordable, and work with you and your team to ensure the strategy is practical, motivating, and ready for action.
Reduced complexity
Fixed timeline
Fixed low fee
Fixed outcome format
time investment
ON YOUR SIDE
Owner or senior leader:
– 2 working days
Key stakeholders:
– 1/2 day per workshop
On average:
– 1/2 day to 1 day for most participants
ON OUR SIDE
An OGSM can be ready in 1 month after the initial meeting to discuss your situation, select participants and set the 3 workshop dates.
2 weeks between workshops to refine outcomes and prepare for the next.